I started reading Onward this weekend. The book, written by Starbucks Chairman and CEO Howard Schultz, is the story about how Starbucks fought for its life without losing its soul.
My intent when I began writing this blog, was to write a lot about words that begin with the prefix RE, which, of course, means "with regard to." I have not followed that plan consistently.
I did see two words that begin with RE inside the jacket cover of Onward. The words were refocusing and reigniting.
Schultz wrote that his goal was to transform the company by "refocusing on the core values and reigniting the innovation required to thrive in a dramatically shifting marketplace."
What would happen if we were to refocus on the core values of our business, our families and our lives, and reignite the innovation we need to thrive? I would bet that we would all be better in all ways, and we would enjoy more success and be more fulfilled.
Today's Winning Thought: As we approach the halfway point of 2011, what needs greater focus? What needs to be reignited in your life?
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